Business strategy01
Before changing a business, understand how it works.
Useful consulting begins with the people, decisions and handoffs that turn a business plan into a result.
The journal / Leadership / Note 06
Leadership · Field note 06Before growing the business, ask who owns the next step.
Growth creates choices about priorities, responsibilities and the capacity to deliver. Give those choices a clear place in the plan.
Be specific about the opportunity
Growth is a broad ambition. Narrow it down: which customers, which offer or which part of the business deserves attention? Consider the work that would follow success as well as the work needed to pursue it. The capacity to deliver on new commitments belongs in the decision from the beginning.
Make responsibility clear
As a business develops, responsibilities change. A task once owned by the founder may need a different owner. An informal agreement may need a clearer process. Name the person responsible for each important step and identify the decisions they can make. Match responsibility with the information and support needed to carry it out.
Review the direction as you learn
Adaptability means reviewing a plan when new information matters. Agree when the team will examine progress and which questions deserve another look. My experience as an entrepreneur has made me value ambition alongside practical follow-through. Clear ownership helps people act, learn and make the next decision with a shared purpose.
Pasqualino Mazza
Pasqualino Mazza is a consultant, land developer, entrepreneur and content creator based in Toronto, with a global perspective on business and leadership.